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First XBox 360 TV Ad to Air on MTV

Steven Parker   on 22 April 2005 - 08:58 · 19 comments & 2814 views

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Thanks Spartan_X for the heads up on this news.

MTV & Microsoft today announced a global marketing alliance to unveil the next-generation Xbox® video game system on MTV channels in the United States, Asia Pacific, and Europe, all within a 24-hour window, a first for the videogame industry.

The highly anticipated console will be revealed to videogame fanatics, music lovers, and MTV viewers via a high-energy half-hour program titled “MTV Presents: The Next-Generation Xbox Revealed.” The special will be hosted by entertainment icon, seasoned gamer, and Xbox fanatic Elijah Wood, known globally for the Academy Award-winning Lord of the Rings film trilogy. Island Records’ renowned Las Vegas rockers The Killers will deliver electrifying performances throughout the special.

The global broadcast will premiere Thursday, May 12, 2005, at 9:30 P.M. Eastern in North America and on Friday, May 13, 2005, in other regions around the globe (local air times below).

Viewers will get an exclusive look at the Xbox vision for the next generation—one that ensures that the user experience is always connected, always personalized, and always in high definition. The special will feature never-before-seen, action-packed gameplay of future Xbox games; a peek into the future of the Xbox Live™ online gaming service; backstage celebrity interviews; and exclusive insider footage on the making of the next-generation console.

Video: Xbox 360 TV add (Requires Quicktime Browser Plugin)
View: Press Release @ XBOX.com


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Post a comment · Send to friend Comments · There are 19 additional comments
#1 LazarusX on 22 Apr 2005 - 09:46
Nice post.
Cant wait for this console.
(2 replies) #2 YaZoR on 22 Apr 2005 - 09:53
QUOTE
...seasoned gamer, and Xbox fanatic Elijah Wood

Whoopy f**king doo! Gotta be worth the watch if he's a seasoned gamer.
Toss.
I'm more seasoned than him, even if you threw him in a vat of oregano, basil or pepper!
#2.1 njlouch on 22 Apr 2005 - 10:31
All well and good, but you were not in 3 of the last 5 years best selling films!
#2.2 YaZoR on 22 Apr 2005 - 13:07
Gah, I was an extra in Band Of Brothers.
#3 OceanMotion on 22 Apr 2005 - 10:04
It's Elijah Wood because of the Xbox 360 marketing. Ring of Light, all the circles. LOTR!
#4 SoLiD_MasteR on 22 Apr 2005 - 12:45
Cool ad
#5 jmole on 22 Apr 2005 - 13:41
They promise backstage celebrity interviews, I can't wait to see the likes of Britney Spears or Ashlee Simpson has to say!
(2 replies) #6 vetcashman on 22 Apr 2005 - 14:20


Looks like xbox is copying Nick Carter's artwork a bit http://www.robandnick.com

#6.1 supersaiyanjericho on 22 Apr 2005 - 23:30
I thought that guy would be pretty bad considering his singer career sucked but that art design is great
#6.2 vetcashman on 23 Apr 2005 - 15:12
Ha, its Rob and Nick Carter, man and wife, from England, not Nick Carter from the Backstreetboys. Ha!

They have done work for the PS2, so theres no reason that microsoft wouldn't look at them. They also did the album cover for The Music's first album and singles

Oh yeah, the PS2 work:
#7 ThunderRiver on 22 Apr 2005 - 14:40
Mm.. what did I see? Nothing at all?
It is worse than the "Start Something PC" ads...

#8 PlainLazy on 22 Apr 2005 - 15:07
I hope that green logo isn't linked to the rumour "Xbox 360". Such a crappy name And have they changed the font aswell? I prefer the old one personally
(2 replies) #9 kravex on 22 Apr 2005 - 16:16
So this is an advert for an advert? The worlds gone f**king mad...

#9.1 jon86 on 22 Apr 2005 - 17:56
LOL!!
#9.2 planetik on 23 Apr 2005 - 03:56
hehe, true
#10 Mx˛ on 22 Apr 2005 - 16:59
Nice :|
#11 Dale on 22 Apr 2005 - 22:04
just watching that commercial.. i kept on thinking of the dreamcast commercials..

"Its Thinking"

EDIT: would that also be on such stations such as MTV Canada?

Last edited by 24287 on 22 Apr 2005 - 22:30
#12 GT on 23 Apr 2005 - 01:14
Friday the 13th eh..

#13 advancedboy on 23 Apr 2005 - 16:44
Is anyone experiencing a slow download? I was, so I offered to put up a mirror on a SaveFile hosting account.

Download the Vid

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