Apple threatens legal action over the iGasm
Posted by well... on 24 May 2007 - 23:04 · 49 comments & 15469 views
News source: Macworld
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(3 replies)
#2 Posted by D-M on 24 May 2007 - 23:15
- I guess APPLE bought the letter "I" from the alphabet?
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#2.2 Posted by Lare2 on 25 May 2007 - 12:13
- Quote -Apple’s lawyers are getting shifty because the ‘iGasm’ is being marketed using the trademark Apple Silhouette and white headphones
Next time try to read the article, and not rush your post trying to be the first post. -
#2.3 Posted by D-M on 25 May 2007 - 13:56
- Quote - (Lare2 said @ #2.2)Quote -Apple’s lawyers are getting shifty because the ‘iGasm’ is being marketed using the trademark Apple Silhouette and white headphones
Next time try to read the article, and not rush your post trying to be the first post.
REALLY?
Apple’s lawyers are getting shifty because the ‘iGasm’ is being marketed using the trademark Apple Silhouette and white headphones (and ‘iGasm’ in this case! )
I guess I did read the article. If you REALLY read the article and then this and ‘iGasm’ in this case!, it clearly tells me that Apple does not like the letter I if front of the Gasm either. The Silhouette part is just a cover up to deter you from the real reason. But then I guess we can argue that iGasm is part of the silhouette picture too. That ever dawn on you?
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#4 Posted by Gamerhomie on 24 May 2007 - 23:22
- This is too ifunny.
>___>
Really though, all they're doing is giving them more publicity for now.
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#5 Posted by -EvoX- on 24 May 2007 - 23:25
- Apple does own the letter "i" when it comes to any portable device that has to do with music. Cant remember the exact patent but they have one.... and they will probably win this case.
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#6 Posted by MrCobra on 24 May 2007 - 23:37
- Looks like Jobs should get one seeing how he's a whiney ass p**sy.
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(2 replies)
#7 Posted by Toology on 24 May 2007 - 23:49
- What I gathered from the post was that Apple is suing because they advertise the iGasm using the very recognizable dark silhouette and white iPod.
I saw no mention of them suing because of the name. -
#7.1 Posted by mayamaniac on 25 May 2007 - 01:46
- That's an awesome poster, how can apple have a problem with it? No one who's buying an iGasm will mistaken it for an iPod or think its made by Apple. Someone make a high-res version, I'll use it as my desktop wallpaper.
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(1 reply)
#9 Posted by Colin-uk on 24 May 2007 - 23:56
- Theyre not suing because of the name, but everyones going to think that because they didnt read the article properly lol.
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(4 replies)
#10 Posted by GEIST on 25 May 2007 - 00:09
- ...the trademark Apple Silhouette and white headphones...
:rofl: That stuff was old long before Apple used it in their pseudo designer trendwhore ads. -
#10.1 Posted by roadwarrior on 25 May 2007 - 03:58
- It was? Show me ONE similar ad that used that motif before the Apple iPod ads.
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#10.2 Posted by MrCobra on 25 May 2007 - 04:28
- You didn't know? Apple is first at EVRYTHING. They even claim to have invented the mouse.
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#10.3 Posted by wctaiwan on 25 May 2007 - 09:30
- Quote - (MrCobra said @ #10.2)You didn't know? Apple is first at EVRYTHING. They even claim to have invented the mouse.
Where? -
#10.4 Posted by yakumo on 25 May 2007 - 11:54
- well aside from the fact that a silhouette has been a common art technique for thousands of years, you could go with the more recent case of the apple/lugz controversy that's pretty common knowledge.
The first of the ipod silhouette adverts was dancing silhouettes, and a poster campaign based on that, this was every bit as arguably 'stolen' from the Lugz silhouette campaign as apple would argue later campaigns from other companies infringed upon their copyright.
http://adweek.blogs.com/adfreak/2005/11/lugz_sends_appl.html
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(2 replies)
#12 Posted by pixels on 25 May 2007 - 00:31
- They have every right to do this. They're not suing for the "i" but for the advertising used for the product.
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#12.1 Posted by Dakkaroth on 25 May 2007 - 05:11
- Not really. How are you going to sue someone because of "similar advertising". I suppose you could say the same for every car advertisement that has their car speed down long or bendy roads with either classical or rock music? Oh, don't forget the turn-break at the end with the dirt on the ground settling, name/logo, and fin. C'mon ffs.
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#12.2 Posted by RAID 0 on 25 May 2007 - 08:07
- Quote - (Dakkaroth said @ #12.1)Not really. How are you going to sue someone because of "similar advertising". I suppose you could say the same for every car advertisement that has their car speed down long or bendy roads with either classical or rock music? Oh, don't forget the turn-break at the end with the dirt on the ground settling, name/logo, and fin. C'mon ffs.
+1
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#15 Posted by zachdms on 25 May 2007 - 02:35
- I thought the old iBrator ads were pretty great. It will be interesting to see what happens here.
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(1 reply)
#17 Posted by hagjohn on 25 May 2007 - 02:56
- iROFLMAO ... I wonder what song is the best to play...
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#17.1 Posted by tareqsiraj on 25 May 2007 - 04:01
- I like to move it move it?
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(1 reply)
#19 Posted by Primexx on 25 May 2007 - 04:08
- Wasnt there a parody of the apple iLineOfProducts that did exactly this? And now it's a real product? How much do you want to bet that these people who came up with the product got the idea from the parody?
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(1 reply)
#20 Posted by Express on 25 May 2007 - 05:06
- Quote -trademark Apple Silhouette
So Apple Ad copied the James Bond silhouette and now they own the copyright?
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#21 Posted by webeagle12 on 25 May 2007 - 05:09
- rofl news of a day
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#22 Posted by Mikee4fun on 25 May 2007 - 05:15
- So will Griffin Technology get sued for their iTrip? iJust don't understand. Blahhhhhhhhhhhhhhhhhhhhhh
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#23 Posted by Sp3ctranova on 25 May 2007 - 06:23
- hahaha this is fantastic.
Turn up the techno.
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#26 Posted by The Tjalian on 25 May 2007 - 10:50
- iLaughAtThePuns
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#27 Posted by LTD on 25 May 2007 - 12:00
- Apple has the right to initiate any form of legal action allowed under state/federal law.
The success of it is another thing entirely.
By the way, I don't think the company's popularity, well-designed products, and record-setting revenue/share prices will be affected by comments from the spiteful and ignorant.
Cheers, kids.
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#28 Posted by Defiantly on 25 May 2007 - 12:58
- HAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHHAHA!!!! ROFLCOPTER!
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(2 replies)
#29 Posted by
Ritsuke on 25 May 2007 - 14:54
- Apple has every right to take legal action over a company that could possibly DILUTE the Apple brand - copying Apple advertisements and profiting off them. This is made more so appropriate over the fact that this is a sexually-oriented product and a large corporate entity doesn't want confusion this product tie-in could cause.
I'm sure many, many people at Apple find the idea of iGasm novel, ingenious and humorous. But they have to protect their brand. A large portion of mid-west America won't find it funny - nor will a certain portion of Apple's stockholders.
Apple has an obligation and a responsibility (shareholders) to protect itself. Whether they win? That's another story.
To the people calling Apple and Steve Jobs gay... Are you just children, didn't read the article...both?
"‘iGasm’ is being marketed using the trademark Apple Silhouette and white headphones (and ‘iGasm’ in this case! ) which could easily be mistaken for an official iPod advert. Apple seems very keen to avoid this kind of publicity!"
"Trademark" doesn't always mean trademark or copyright, from a legal standpoint. This is used to refer to the association of these style adverts to Apple. People see this ad and think Apple. Read that section carefully.
"Apple is claiming the ad to be an abuse of the silhouette-based images it uses in its own advertising."
I think it's sad when people undeservedly ride the coat-tails of someone else's success.
Here's an idea, Ann Summer - Come up with an original ad campaign?
For the record, the iGasm is cool as all hell and when I first saw it a few months ago, I laughed my ass off.
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#29.1 Posted by C_Guy on 25 May 2007 - 15:40
- "Apple has an obligation and a responsibility (shareholders) to protect itself"
Absolutely. Whether you like the iPod or not *shudder* Apple spent a fortune developing the brand, image, and marketing around it. That is an intangible and very valuable investment that must be protected to maintain its worth.
"I think it's sad when people undeservedly ride the coat-tails of someone else's success."
Of course it is but remember 2 things:
1. Immitation is the greatest flattery, and
2. When you become a household name things like this are bound to happen. That's why there are lawyers.
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#30 Posted by PatrynXX on 26 May 2007 - 04:02
- And they haven't sued Ifan yet? http://gizmodo.com/gadgets/gadgets/introdu...ifan-162705.php
ie it's a personal fan in the shape of an Ipod.
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#31 Posted by black_death on 26 May 2007 - 04:50
- Uhh I dont know if Apple's team of lawyers knows this but you can't trademark a "type of commercial"
