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Yahoo! shares drop 10% on news of Microsoft search deal

Tom Warren   on 29 July 2009 - 14:58 · 37 comments & 4853 views

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Yahoo's share price plummeted 10% in early morning trading on the NASDAQ stock exchange following news of a search deal with Microsoft.

The NASDAQ had only been open for one hour as investors looked to drop Yahoo shares with trade volumes reaching as high as 12 million moves in the market. Volume is the number of shares traded in a particular security during a given period of time.

Microsoft and Yahoo! both announced a search deal where Yahoo search results will be "powered by Bing" starting next year. However, share prices aren't Yahoo's only problem from the new deal.

During a conference call for investors and media, Microsoft CEO Steve Ballmer admitted the deal had "been a longtime coming." He went on to explain that "both companies benefit from scale and better economics. Consumers really will get better products," Ballmer said.

Yahoo CEO Carol Bartz admitted there would be some redundancies for Yahoo employees. "There are certainly many Yahoo search employees that will be asked to take jobs at Microsoft as they integrate the technology," Bartz said. "There will also be search employees that we look to help us on the display side... And then unfortunately, there will be some redundancies in Yahoo." Bartz continued "there will be redundancies, but it will be in the future." Bartz did not estimate on how many redundancies there would be.

If today's early indications on Yahoo's stock are anything to go by then the company is in for a rough ride in the next 6 months+ until the deal is officially finalised and approved.


Image credit: Yahoo Finance

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(6 replies) #1 master2k27 on 29 Jul 2009 - 15:06
Odd I though it would go up, but that's the stock market.
#1.1 z0phi3l on 29 Jul 2009 - 15:14
See even the stock market knows that reduced competition is bad even if it's in the search market
#1.2 revreddy on 29 Jul 2009 - 16:08
z0phi3l said,
See even the stock market knows that reduced competition is bad even if it's in the search market

It has nothing to do with reduced competition. In fact, advertisers are praising the deal since it will provide better pricing (against Google), and Bing will be able to sell ads for higher prices since they have greater exposure.

The reason for the drop is the fact Bartz overpromised investors by suggesting she would not settle for a deal that did not have a huge upfront payday. Moreso, the terms for Yahoo seem a little weak and seems like MS clearly had the upper hand in the negotiations.
#1.3 M_Lyons10 on 29 Jul 2009 - 16:32
z0phi3l said,
See even the stock market knows that reduced competition is bad even if it's in the search market


This deal doesn't reduce competition at all... If anything it creates competition. Prior to this there really was no competition against Google. Not that their on level playing field now or anything, but when was the last time someone other than Google had anywhere near 30% of the market?
#1.4 cakesy on 30 Jul 2009 - 01:48
M_Lyons10 said,
This deal doesn't reduce competition at all... If anything it creates competition. Prior to this there really was no competition against Google. Not that their on level playing field now or anything, but when was the last time someone other than Google had anywhere near 30% of the market?


No, it certainly reduces competition, because now there are only two big search engines, instead of 3. This gets rid of Yahoo search engine. The fact is that at anytime, bing or yahoo can start offering a better experience, and better options, and take business away from google. It is not like OS, it is very easy to move to a new search engine. Now, there is only Bing. Anybody trying to twist this as better competition is very confused.
#1.5 PGHammer on 30 Jul 2009 - 07:49
master2k27 said,
Odd I though it would go up, but that's the stock market.

The sellers expected a complete acquisition of Yahoo by Microsoft; the selloff was because that didn't happen. Though even at the inflated share price Microsoft could have bought all of Yahoo, they wouldn't because of increased scrutineering by the EU and US (not to mention every Tomas, Richard, and Henrietta software company based outside the US that competes with Microsoft in any area).
#1.6 excalpius on 30 Jul 2009 - 08:30
Yes, stockholders expected a sale not additional life support for a dead portal.
#2 ahhell on 29 Jul 2009 - 15:17
They probably got punished for talking about layoffs.
I'd much rather be a Microsoft employee than working for a ****ty company like Yahoo.
#3 Rolith on 29 Jul 2009 - 15:36
I think the stock was trading high on expectation of a buyout / Microsoft taking control completely, and it's down over the nature of the agreement...nothing to do with product quality just yahoo being traded higher.
(3 replies) #4 manmohanjit1 on 29 Jul 2009 - 15:54
You can't be confident on why it dropped. It could be because of something else.
#4.1 bob_c_b on 29 Jul 2009 - 16:41
manmohanjit1 said,
You can't be confident on why it dropped. It could be because of something else.


You are hilarious, absolutely no other news regarding Yahoo is relevant todays.
#4.2 manmohanjit1 on 29 Jul 2009 - 17:03
bob_c_b said,
You are hilarious, absolutely no other news regarding Yahoo is relevant todays.

Haha, thanks. but I don't think I was funny, Anyways, this could be true but why? Why would the shares drop?
#4.3 GP007 on 29 Jul 2009 - 18:25
Yahoo shareholders wanted a bigger cut and or a total buyout probably. In the long run though I figure MS will just take over fully and that'll be the end of Yahoo as we know it.

#5 Jugalator on 29 Jul 2009 - 15:56
Hahaha!
(2 replies) #6 M_Lyons10 on 29 Jul 2009 - 16:33
That's very strange. I figured the stock price would have increased as well. Let's be honest, Yahoo was just dieing a slow death anyway... This deal saved them (Though I still think a purchase would have benefited Yahoo more)...
#6.1 GP007 on 29 Jul 2009 - 18:26
A full Yahoo buyout would probably happen over time, the 10 years this deal talks about. By the time it'c close to ending MS will probably have more control over things than at the start and just buy up the rest then.

#6.2 cakesy on 30 Jul 2009 - 01:52
M_Lyons10 said,
That's very strange. I figured the stock price would have increased as well. Let's be honest, Yahoo was just dieing a slow death anyway... This deal saved them (Though I still think a purchase would have benefited Yahoo more)...


Yeah, but you need to realize not everybody in the real world is in love with Microsoft. Microsoft have just had a bad quarter for them, people are starting to wonder if they know what they are doing. They are spreading themselves into a lot of industries, away from there core projects. When it looks like a company is going to falter, people expect them to concentrate more on there cores, in MS case Office and Windows.
(6 replies) #7 bob_c_b on 29 Jul 2009 - 16:40
The stock market knows no one gets out of an MS partnership is better shape than when they entered it, you guys are hilarious acting like this benefits anyone but MS (and I'd call that benefit dubious as well).
#7.1 omnicoder on 29 Jul 2009 - 16:51
*reads comment*
*re-reads comment*
*Files comment in "Apple Fanboys/Anti Microsoft" Folder*
*continues on with day*
#7.2 Jugalator on 29 Jul 2009 - 17:06
omnicoder said,
*reads comment*
*re-reads comment*
*Files comment in "Apple Fanboys/Anti Microsoft" Folder*
*continues on with day*

Huh? But fact is that the stock is falling due to a lessened confidence in Yahoo due to their MS partnership.
#7.3 GP007 on 29 Jul 2009 - 18:28
It's a shame that what some also don't seem to understand is that the major yahoo stock holders are also big holders of MS stock. No need to hold both if in the end MS's will jump more. You sell now to make a quick gain and then watch MS's go up, and it will, off of the news.

#7.4 cakesy on 30 Jul 2009 - 01:54
GP007 said,
It's a shame that what some also don't seem to understand is that the major yahoo stock holders are also big holders of MS stock. No need to hold both if in the end MS's will jump more. You sell now to make a quick gain and then watch MS's go up, and it will, off of the news.


Wow, what an absolute lie. How far will you go in making stuff up to justify this. People don't have confidence in MS anymore. They messed up with Vista, Zune has been a failure, and xbox is yet to turn a profit. They have sunk so much into search, to early to see how that will go. Windows mobile is falling way behind everything else.
#7.5 bob_c_b on 30 Jul 2009 - 02:07
omnicoder said,
*reads comment*
*re-reads comment*
*Files comment in "Apple Fanboys/Anti Microsoft" Folder*
*continues on with day*


If that makes it easier for you, but the fact remains most Microsoft "partners" end up getting hosed in the end. Without even trying I'll just toss out all their hardware partners for "Plays4Sure" but there are so many examples it's really hard to deny.

And why MS needs to get into the search market and so far out of their core competency is beyond me, and judging by both stocks today, beyond any reasoned investor. This isn't some great news, it's just another example of MS flailing about with more "me too" products.
#7.6 cerealfreak on 30 Jul 2009 - 08:17
Jugalator said,
omnicoder said,
*reads comment*
*re-reads comment*
*Files comment in "Apple Fanboys/Anti Microsoft" Folder*
*continues on with day*

Huh? But fact is that the stock is falling due to a lessened confidence in Yahoo due to their MS partnership.


Fact's based on what proof??? IMO the stock has dropped as has been repeatedly said, some people bought early, ever heard of "insider trading"? yes illegal but does happen, once the word is out to stockbrokers they buy, buy buy that's what pushes the prices up, this then makes the news, and the relative companies release a PR statement. In this instance these *cough*individuals, realised taht the stock price will not provide the big pay out they wanted, not to mention the shares in Yahoo Apple held that they will have immediately relinquished.
(1 reply) #8 HalcyonX12 on 29 Jul 2009 - 17:06
This is suicide for Yahoo!, why would they do this?
#8.1 S3P€hR on 29 Jul 2009 - 18:07
HalcyonX12 said,
This is suicide for Yahoo!, why would they do this?


Yahoo faced many problems this year. They closed down dozens of their services including their famous social network Yahoo 360. I think it was better for them to take the Microsoft deal at the first place last year.
#9 +Kirkburn on 29 Jul 2009 - 18:04
Guys above, armchair interpretation of the stock market is just silly. There's many reasons why it might go up or down - trying to pick a single one isn't going to work.

As the news story is right to imply, it's related to the agreement - but the agreement has many aspects. Picking one and running with it as the sole reason for the change is silly.
(1 reply) #10 TC17 on 29 Jul 2009 - 19:11
From what I heard, Yahoos stock price went down because the shareholders don't like the deal they got. Microsoft didn't give any money upfront. I think all Microsoft is paying is a percentage of the money they make off of the advertisements from searching, for a certain number of years.

Although personally I don't see what anyone likes about Yahoos search. I never use their search engine, its not that great. But then again I hate anything Yahoo related, they are a scumbag company.
#10.1 cakesy on 30 Jul 2009 - 01:56
TC17 said,
But then again I hate anything Yahoo related, they are a scumbag company.

I would love to hear your reasons why you think this?

I think yahoo came out of this not too bad, they use bing, so they don't waste resources on developing there own search engine. They also take over ALL search engine advertising, including Microsofts. So Microsoft won't be offering advertising anymore.
(1 reply) #11 +dave164 on 29 Jul 2009 - 20:28
I've never enjoyed anything to do with Yahoo.. ever. The search is just clunky and yields crap results.

Nothing they did, felt right.
#11.1 PGHammer on 30 Jul 2009 - 07:56
dave164 said,
I've never enjoyed anything to do with Yahoo.. ever. The search is just clunky and yields crap results.

Nothing they did, felt right.



I've found that Yahoo Search (which I still use as the default, even with Windows 7) yields fewer irrelevant results than Google (which is why I refuse to use Google search, even on Linu. Bing is catching up on the relevancy side against Yahoo, and far leads Google. One area that gains Google revenue (and an area that Yahoo has no products in) is the search-engine-appliance business (in fact, Google is *the* company in the SEA business, other than Cisco Systems; Google, in fact, leads Cisco in that market). I would like to see a Bing SEA (to compete with Google in that market, as I don't see Cisco doing a good job of it).
(2 replies) #12 +Smigit on 30 Jul 2009 - 00:29
Not hugely surprised. I'm sure many investors wouldn't see this as being as attractive as the original proposal to buy the company outright not to mention in the scheme of things I think it shows the weakening influence of Yahoo as a brand, at least in search engines, despite their market share.
#12.1 cakesy on 30 Jul 2009 - 01:57
Smigit said,
...I think it shows the weakening influence of Yahoo as a brand, at least in search engines, despite their market share.

This makes no sense at all. So they have a decent market share, but somehow you feel they are losing their influence. Yahoo is actually one of the biggest sites on the net, it has the number 1 news site, number 1 sports site, number 1 finance site, number 1 in a lot of areas.
#12.2 +Smigit on 30 Jul 2009 - 06:25
I realise they are biggest in a number of areas (add Email, Flickr ect to the list), but they are far from being as synonymous with "search" as they were years ago and I think this deal goes to further highlight it.

As above, my original statement was regarding the Yahoo name as a search product. Their other services are a different matter.
(1 reply) #13 Scutley on 30 Jul 2009 - 03:08
Microsoft stock went up. Apple people won't like hearing that.
#13.1 RonanFarrell on 30 Jul 2009 - 08:11
They won't get to 'hear' it because their I phones won't be working
#14 boho on 30 Jul 2009 - 09:49
Excellent!

Everything Microsoft touches...

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