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Barnes & Noble enters the e-book reader market

Max Majewski   on 21 October 2009 - 12:08 · 11 comments & 2317 views

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There is a new e-book reader literally every month and the U.S. has many e-reader devices, each with its own share of pros and cons. Yet another big player, Barnes and Noble, has entered the market with very interesting hardware.

According to the Codex Group, a consultant to the publishing industry, Amazon has sold about 945,000 units, compared with 525,000 units of the Sony reader. Now Barnes & Noble, one of the largest bookstore chains in the U.S., released their own e-book reader, the Nook, for pre-order; the company launched an e-bookstore in July.

Users have access to over one million books, magazines, and newspapers, which can be downloaded with the integrated Wi-Fi and 3G. Its full-color touchscreen makes it easy to bookmark, make annotations, and highlight passages. This is one of two innovative software features; the other is the ability to share e-books with friends for up to 14 days. What is really cool about this is that it's open to any and all devices, including the iPhone, Blackberry and the PC.

In any of the chain's 1,300 bookstores, consumers can download e-books for free on the in-store Wi-Fi network. Outside the stores, consumers can access the e-bookstore on AT&T's 3G network, which Barnes & Noble touts as the nation's fastest. The Nook also has software which detects when a consumer walks into a store so that it can offer coupons and other promotions. It also has the largest built-in memory of any device with 2GB.

The Nook will start shipping in late November for $259.

Also read the hands-on impressions from the Frankfurt book fair.


Post a comment · Send to friend Comments · There are 11 additional comments
#1 JHH on 21 Oct 2009 - 14:01
...Nook?
#2 +littleneutrino on 21 Oct 2009 - 14:20
posted up a comparison with the kindle HERE
#3 Ansuza on 21 Oct 2009 - 14:30
Figures. If you can't beat 'em, join 'em.
#4 thornz0 on 21 Oct 2009 - 14:35
Looks pretty cool. Touch screen and a nearby physical store would have me go Nook before Kindle, if I could get past not having a book on the shelf (they're trophies!
(1 reply) #5 JamesWeb on 21 Oct 2009 - 14:59
Certainly looks like it could give the Kindle a run for its money. Barnes and Noble don't have a presence in the UK though so it'd be difficult for them to go global.
#5.1 robyholmes on 21 Oct 2009 - 15:05
They might be able to sell it through another company? Maybe
#6 dimithrak on 21 Oct 2009 - 15:42
this is definitely gonna bring kindle sales down. I think finally someone else other than amazon got the E-reader right.. I think all those attempts by sony and the others were just sad.. this looks really good.. cant wait to hear what people think about it!
#7 reverseswing on 21 Oct 2009 - 18:03
the Lending feature is the real killer feature here - if Sony had started that it would possibly have sold even more. If you look at the numbers, their sales aren't bad at all compared to Kindle which started selling much earlier. Sony does have a new 7" full touchscreen reader in the works that is supposed to come out soon (pics available on their website) - don't know what the specs would be otherwise.
#8 Cyranthus on 21 Oct 2009 - 18:09
surprising... and i previously thought they were just releasing ebook media rather than creating an actual e-book reader... good job B&N.
#9 toadeater on 21 Oct 2009 - 22:51
$259
No.
#10 DaliaY on 30 Oct 2009 - 09:00
Barnes and Noble Nook is an e-book reader, and it's priced to move. The Kindle has already proved popular, though it's had criticisms, and the e-reader market is starting to pick up. (One of those would have been awesome in college – no textbooks! The nook uses the Android platform, and has a micro-USD memory expansion slot, and it's priced to sell at around $250. It's also set up to operate on 3G wireless and Wi-Fi, and since B&N stores have Wi-Fi, it's setup for use in stores. It might be worth an instant cash loan for a Barnes and Noble Nook.
for a Barnes and Noble Nook.

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