Blogs, they are everywhere, Microsoft has one, Sony Europe has an unofficial one, but until now, Sony America had nothing, and this was met with a certain amount of criticism when everyone was talking about Sony being "out of touch".
Sony has now launched their own official Playstion blog, which looks like a place of thriving discussion and news, and is already drawing in hundreds of comments. In an introductory comment, Patrick Seybold, Sr. Manager, PR said "It"s with enthusiasm, eagerness and, honestly, a little bit of relief that we lift the cover on our first official Sony Computer Entertainment America company blog - welcome and sorry for the wait."
There have been 5 posts in the 2 days it has been up and running, giving a feel that it will be a regularly updated blog with interesting topics and maybe exclusive news.