BlackBerry finally launched BBM apps for iOS and Android in October, and since then the company has announced it has added over 40 million new accounts to its messenger service. However, BlackBerry apparently has no plans to offer a similar BBM app for the world"s third largest mobile operating system, Windows Phone.
Microsoft"s OS jumped ahead of BlackBerry in terms of sales of new handsets in 2013. Even with that accomplishment, David Proulx, BlackBerry’s Senior Director of BBM Business Development, told TrustedReviews that the decision to not offer BBM on Windows Phone was "entirely market driven". In other words, BlackBerry doesn"t feel the ecosystem is big enough for it to bother with Windows Phone yet. Proulx added:
It is not a statement of intent, and it’s not a strategic or religious thing, it’s just a function of when does it make sense and when is it something that consumers demand in sufficient numbers to make it worth our while and worth their while.
While a BBM app for Microsoft"s OS may not be coming out, BlackBerry CEO John Chen hinted last week that it would add Windows Phone support to the company"s popular BlackBerry Enterprise Server at some point.
Source: TrustedReviews | Image via BlackBerry