Figures for Blizzard"s first weekend in Europe exceed success in North America
According to figures released by the developer, the subscription-based MMORPG sold more than 280,000 units on day one - more than it sold on its first day in the States - before sales rose to 380,000 by the end of its first weekend on sale.
According to Blizzard, 280,000 units is "what was previously thought to be the overall cumulative size of the European MMORPG market". Clearly not; the game continues to sell well, and as well as creating more than 290,000 accounts over the weekend, the MMO faithful also packed out servers with more than 100,000 people playing concurrently on day one - a figure comparable to the game"s early success in Korea, where it launched this time last month - and 180,000 concurrent users over the weekend.
More than 80 servers have been set up at WOW data centres in Paris and Frankfurt, where it seems the worker-peons pleased their masters, and where additional servers are also on standby to handle any increase in load - a lesson Blizzard has seemingly learned from the rather too popular launch of the game in North America.