Microsoft is set to launch its popular Xbox 360 game console in China in the next few months, expanding beyond its traditional focus on selling PC software in the country, industry sources said.
The software giant has been discussing the launch with local Internet service providers and personal computer makers since late last year, and plans to appoint several sales agents for Xbox 360 in the mainland, sources in the consumer technology sector said.
Microsoft is also checking with the Chinese government, including the culture and information ministries, that authorities are comfortable with the product, the sources said.