Microsoft has released a new commercial called, "Windows Everywhere". As the name implies, the commercial highlights that Windows is on everything that you use and that the software is a complete solution for all of your technology needs.
There is also a new tagline at the end of the clip as well. The tagline, "One Experience. On every device. For everything in your life” shows how Microsoft wants to expand the general idea the Windows is purely a desktop-based OS and that there is much more to the platform.
Seeing that the advertisement is exactly 30 seconds long, it would appear that this commercial would likely make its way to the television. The 30-second spot is more than about Windows, but also Bing, IE, Xbox, Skype, Skydrive, Surface and the 50,000 Windows 8 applications.
Source: Microsoft