New End-to-End Solution Will Utilize Today"s Broadband Networks To Deliver a Better TV Experience
Microsoft Corp."s Microsoft TV Division today announced plans for the development of a new Internet Protocol television (IPTV) delivery solution designed to enable cable and telecommunications operators to more easily and efficiently offer improved and next-generation TV services over existing broadband networks. This new initiative will bring together state-of-the-art technologies from Microsoft and other industry leaders into an integrated, end-to-end solution that will support the full range of pay-TV services while scaling to millions of TV subscribers. In separate announcements made today, Bell Canada and Reliance Intercomm announced plans to jointly create and test new IPTV services with Microsoft TV, using the new Microsoft® TV IPTV solution. A prototype of the Microsoft TV IPTV solution will be demonstrated publicly for the first time starting this weekend at ITU Telecom World 2003 in Geneva, in the Microsoft booth in Hall 4, Stand 4100.