As Facebook continues to dominate the social media realm, MySpace is employing an interesting strategy to try and entice users to return to its service. While you might have long forgotten about your uploaded photos, MySpace has not, and is hoping to use those photos to invoke feelings of nostalgia to bring you back.
According to Mashable, MySpace is emailing users old photos from their accounts in hopes of having them return to the social media site. The email includes a couple photos with the tagline: The good, the rad, and the what were you thinking.
In an attempt to revitalize the ailing social network, MySpace underwent a dramatic overhaul in 2013. With the aid of Justin Timberlake and Specific Media, the former social networking site became a modern and streamlined hub that focused on music. The site now focuses on connecting users with videos, images, music, and original featured content.
It"s unclear how successful this campaign will be, but one thing that is certain, is that it will drive former users back to the site to either continue using the service, close their accounts, or delete their photos.
While the nostalgic photos might not bring the site to the heights of its glory days, it will create a bit of attention, and certainly have an emotional impact for some users.
Source: Mashable | Image via MySpace