It was the selfie seen around the world. Academy Awards 2014 host Ellen DeDeneres got a bunch of well known actors to get together to take a quick picture, using a Samsung Galaxy Note 3, during the Oscar telecast. The picture was almost instantly uploaded to DeGeneres"s Twitter feed and quickly became the most retweeted post in the short history of the social network. The post now has registered close to 3 million retweets.
The use of the Galaxy Note 3 was a pretty obvious product placement opportunity for Samsung during the awards ceremony; the company also ran a number of new TV commercials during the Oscar telecast, including one for the upcoming Samsung Galaxy S5.
However, Nokia saw an opening to make a point about the photo quality coming from Samsung"s devices during the Oscars. The US branch posted its own Twitter message that"s quite clear on this matter (no pun intended):
Let"s do away with blurry photos, Ellen! | @TheEllenShow #Oscars #Blessed #blurry pic.twitter.com/56p0xQO2WV
— Nokia USA (@NokiaUS) March 3, 2014
Last week, Nokia took to Twitter to take a few jabs at Samsung for its Galaxy S5 announcement, calling the phone the "Samesung". It will be interesting to see if that kind of snarky activity will continue once Nokia"s smartphone division is part of Microsoft.
Source: Nokia USA on Twitter