According to the company"s partners, Nvidia plans to launch a cheap version of its GeForce 8-series graphics card, the GeForce 8400, on June 19.
Sources interviewed here at the Computex show said that the card will be available in two versions, one with 256-Mbytes of frame buffer memory, and the other with 128-Mbytes. The memory interface will also be cut down as well, to just a 64-Mbyte memory channel.
The move could help Nvidia further in the discrete desktop graphics market, which it currently controls. According to Jon Peddie Research, Nvidia"s market share in discrete desktop GPUs climbed 5.5 percent to 59.3 percent in the first quarter. Nvidia"s partners say that AMD"s ATI graphics division will have to cut prices to gain back share, a tactic that the GeForce 8400 could cut off at the pass.
The hook, however, will be the price: less than $100, which will bring a cheap form of DirectX 10 compatibility to the masses, the partners said.