Oops! Microsoft forgets to trademark 'Windows Azure'

Although Microsoft registered the Web site for its new Windows Azure more than 14 years ago, it has not trademarked the name of its new cloud-based operating system, Windows Azure, Internet searches revealed Monday.

According to searches conducted by Computerworld, Microsoft has not applied for a trademark for either "Windows Azure" or "Azure Services Platform" with the U.S. Patent and Trademark Office. Microsoft used both names to describe its software-plus-services technology.

Microsoft"s own trademark list also omits Azure, though that list has not been updated since earlier this month.

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