Prince"s digital catalog comprising of hits like Purple Rain is finally heading back to other popular streaming services such as Spotify and Apple Music - something to which the singer was sternly opposed.
In July 2015, only nine months before his passing, the pop singer decidedly pulled all of his music from streaming services including YouTube. Just one month later, the singer signed a contract with Jay Z"s Tidal, and for nearly two years the late musician"s discography has remained a Tidal exclusive. However, the partnership will finally come to a close this Sunday night to coincide with the singer"s Grammys tribute.
The BBC reports that Spotify previously stated every album between 1978 and 1996 will be made available to stream. Napster has confirmed Prince"s catalog will also be available on their streaming services, however, Apple is yet to publicly acknowledge the news. It is possible that the announcement was supposed to be made during the Grammys tribute to the Purple One, which could explain Apple"s silence.
Spotify, however, has fully embraced the return of Prince. Earlier this week the company appeared to tease the return of the prince of pop by running banal yet not so subtle advertisements featuring the Spotify logo against deep purple banners in London and Manhattan.
On Thursday, the singer"s estate announced a partnership with Universal Music Group to release tracks recorded after 1995, alongside music from his secretive and alluring vault. Perhaps it won"t be long until the Purple One graces fans" ears with unreleased tracks.
Source: BBC