Sony Computer Entertainment France president George Fornay has revealed that the PlayStation 3 will be sold for between 500 and 600 Euro when it launches in November, in the clearest indication yet of Sony"s pricing strategy.
Speaking to radio station Europe 1 in an interview which has now been widely circulated online, Fornay said that the console would be available for "around 500 Euro", with his expectation being that it will be priced between 499 and 599 Euro.
Arguing in favour of this price point, Fornay said that the inclusion of Blu-Ray and HD functionality justifies the expense of the console, and that compared to other devices offering similar media functionality, the PS3 will be relatively cheap.