Recent speculation about problems with Microsoft"s new Internet Protocol television software could give Siemens, the German telecommunications equipment giant, just the opportunity it"s looking for to break into the emerging IPTV market.
Siemens, which makes equipment used by phone carriers to deliver broadband Internet access, claimed its stake in the IPTV market in April when it announced it was buying a small software company called Myrio, which specializes in IPTV software.
The next step is taking on Microsoft. The software giant is already considered by many to be the leader in this nascent market with a software package that manages distribution of video content from the time it is picked up from a network until it reaches the set-top box in the home.