Tesco has announced it is to move into the software market, with the launch of a range of low-cost office productivity applications set to challenge Microsoft, Symantec and other big-name incumbents. The announcement came as the firm revealed further high growth in its online business, which experts have said could spur greater competition between internet retailers.
The supermarket giant will initially release six own-brand products, developed by UK distributor Formjet, including an antivirus product, an office suite and a personal finance tool. Tesco said its aim is to introduce more choice for the consumer and home office worker at a low price – each title will be available for under £20.