YouTube.com accounted for one-third of the 9.8 billion videos viewed online in the US during the month, according to new research. The total number of videos viewed in January was down slightly from the more than 10.1 billion viewed during a record-breaking December 2007, according to new data comScore.
The market watcher noted that Google Sites once again ranked as the top US video property in January with nearly 3.4 billion videos viewed (34.3 per cent share of videos), gaining 1.7 share points versus the previous month. YouTube.com was found to have accounted for more than 96 per cent of all videos viewed at the property.