WP7 to Overtake iPhone in Russia

By FMH
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Grand Master

FMH

Posted
Posted

IDC: 250,000 Windows Phones already sold in Russia, to overtake iPhone this quarter

It seems Windows Phone in Russia is turning into a roaring success.

According to IDC more than 250,000 Windows Phones have been

sold in Russia since phones supporting the language were released

in September 2011, taking 3% market share in 2011.

The performance has in fact been so encouraging that they expect

Windows Phone to take 14% market share in 2012, ahead of iPhone,

which is expected to only take 9% of the market.

Said Simon Baker, analyst at the IDC:

Today?s sales results of a new mobile platform from Microsoft allows

one to predict that in the first quarter of 2012 Windows Phone is likely

to be able to surpass the number of iOS smartphones sold in Russia

In a press release Microsoft notes retailers selling Windows Phones

were very pleased with the results, saying they surpassed expectations,

and that Windows Phone was off to a stronger start than Android at

the same stage in 2009.

Buyers were also very satisfied with their handsets, with 98% are satisfied

and 94% willing to recommend it to friends.

They also note women for 59% of buyers, nothing this is sign of another

success ? creating a phone that focussed on functionality rather than

specs and which was easy to use out of the box.

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Grand Master

FMH

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Tough sounding headline, but a 10 second observation would reveal that this gain has come at the expensive of Symbian, iOS and Android have both continued to gain.

Ignore the headline, and read the report. It basically says the same thing. At the rate Windows Phone is growing, it will overtake iPhone's market share.

Some info from the data:-

  1. iPhone only gained 8% market share, and it has been there for over almost 5 years!
  2. Windows Phone has only been there for less than 4 months, but gained over 3% market share (for 2011)

Grand Master

BajiRav

Posted
Posted

Ignore the headline, and read the report. It basically says the same thing. At the rate Windows Phone is growing, it will overtake iPhone's market share.

Some info from the data:-

  1. iPhone only gained 8% market share, and it has been there for over almost 5 years!
  2. Windows Phone has only been there for less than 4 months, but gained over 3% market share (for 2011)

but iPhone hasn't been out for "over almost 5 years" yet :p

Mentor

coth

Posted
Posted

At the end of the year it's possible, but i doubt it will overtake iPhone this quarter.

MS still has a lot to do with localization.

iPhone gained just 8% because it's oriented on rich people. Unlike in US where you pay $199 once then paying off 2 year as contract, here it cost $1200+, 1,5+ times more expensive than SGSII, which is most popular Android device.

Experienced

bbfc_uk

Posted
Posted

At the end of the year it's possible, but i doubt it will overtake iPhone this quarter.

MS still has a lot to do with localization.

iPhone gained just 8% because it's oriented on rich people. Unlike in US where you pay $199 once then paying off 2 year as contract, here it cost $1200+, 1,5+ times more expensive than SGSII, which is most popular Android device.

I was just about to say something along those lines. It will be down to the price, and as you've said, its a LOT more expensive than Android and WP handsets.

Grand Master

Mr. Gibs

Posted
Posted

At the end of the year it's possible, but i doubt it will overtake iPhone this quarter.

MS still has a lot to do with localization.

iPhone gained just 8% because it's oriented on rich people. Unlike in US where you pay $199 once then paying off 2 year as contract, here it cost $1200+, 1,5+ times more expensive than SGSII, which is most popular Android device.

Holy crap I actually thought you were exaggerating when you said $1,200, but you weren't :|

http://www.shop.mts.ru/phones/apple/

$1,200 for the 16gb and close to $1,400 for the 32gb :|

Mentor

coth

Posted
Posted

Holy crap I actually thought you were exaggerating when you said $1,200, but you weren't :|

http://www.shop.mts.ru/phones/apple/

$1,200 for the 16gb and close to $1,400 for the 32gb :|

that's it. iphone is a sign of wealth here. that's why nokia had to kill vertu.

Mentor

coth

Posted
Posted

Once MS gets more enterprise oriented with their Windows Phones and polishes Skydrive a bit more, they are going to be very tough.

Nobody cares of Skydrive and Bing in Russia. That's why MS had to partner with Yandex, so Yandex is default search engine on Windows Phone and for some WP services in Russia. And one of reasons why MS acquired Skype. It's very large competition on IM market where Skype is on same level with Mail.Ru (MRA, ICQ), QIP, Yandex, Google and many other IM services. I would say it's second after ICQ. While WLM, which is monopolist on west has ~0% on Russian IM market.

So, people more likely care of ability to use USB without any dances, good browsers, proper pricing policy in marketplace (like Steam has independent prices for different parts of the world, not a single price) and some of popular programs that are not released for WP. 2GIS, Wizee, Opera, free YouTube app - that is what at least does not exist for WP. ICQ was just released few days ago. That was highly important because people prefer to use IMs rather than SMS.

But Yandex, QIWI, Vkontakte, Odnoklassniki, Kinopoisk and some other popular apps and services already released their apps just in less than half a year. Android had to wait over a year for most of them.

But still there are a lot things to do and I hope they won't fail with Windows 8 as well, though at the moment doesn't look that nice (localization i mean).

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