Free supply of PS4 expected by April

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PS4 will remain in short supply until around April, predicts Sony.

 

The new console has been a huge success for the platform holder. According to UK retailers, PS4 is the best-selling games machine this year so far, and since January has sold around double the number of units of its nearest competitor ? Xbox One.

 

PlayStation UK and Ireland boss Fergal Gara admitted to MCV that the performance has defied the company?s expectations, but hopes retailers will have free-supply of the console before the summer.

 

?I can?t work it out precisely. But based on what I?ve seen so far, I think it is going to be tricky until around about April. You might get a fortnight or a week here or there where it is more available, but we should be back to free supply by about April,? said Gara.

 

?That?s our best guess. It might be a little earlier than that, or it might be a little later. But we?ll get there.?

 

On the success of the console so far, he added: ?PS4 pre-orders were obviously a strong indicator of what was going to happen, but they were so big that we were pinching ourselves and wondering if people were pre-ordering in more than one place, and if some of these pre-orders were real.

 

?We were getting numbers we never imagined, let alone seen before. But it proved to be real. How do I reconcile that? I think the world has changed since we launched PS3.

 

?The price differential between PS3 and PS4 is not nearly as a big as it was between PS2 and PS3. But you are also talking about a public that has become used to regular technology upgrades on reasonably expensive devices, likes tablets and smartphones. So there is a comfort level with upgrading that meant consumers were ready earlier and there was a pent-up demand that we couldn?t anticipate. It?s been a pleasant surprise.?

 

 

 

Source: http://www.mcvuk.com/news/read/free-supply-of-ps4-expected-by-april/0128507

[DrunknMunky Veteran]

If you still can't buy one before then it'd be worth waiting for summer deals. Retailers struggle with the slow business and put consoles on sale / bundle games, so a good time to buy.

 

As long as Sony are prepared for the Q3/4 rush then they'll be fine (Y) I'm sure they won't be relaxing production once sales level off in Q2 anyway.

[trooper11]

Sony just has to keep up the pace and eventually they will outpace demand.

I'm sure the Janurary drop off in sales has actaully helped them close the gap a bit.