Google's Pixel and Pixel XL were announced at the top of the month and had an overwhelming response when it came to orders. Although previous Nexus devices offered great specifications for a good price, the new Pixel deviates from that model, with a starting price of $649 for the Pixel and $769 for the Pixel XL. Unsurprisingly, it doesn't cost Google nearly that much money to actually build the handset.
According to the folks at CNET, who spoke with research firm IHS Markit, Google's 5.5-inch Pixel XL costs $285 to produce. Naturally, this isn't a total surprise and the build cost is in line with other handsets like Apple's iPhone 7 Plus and Samsung's S7 edge. While CNET notes that Google is pulling in a profit of around $485 for each Pixel XL, it never dives into the "hidden" costs of producing a device like development and marketing.
While pre-orders for the device have started to reach their destinations, those that are eager to purchase the handset now will have to wait up to a month for delivery.
Source: CNET
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