America Online plans to offer high-speed subscribers free access to CNN's video news services beginning today, its first move to reignite growth by tapping the popularity of sister divisions at AOL Time Warner Inc.
The collaboration reflects a business strategy, outlined in December, to hold on to Internet users switching to broadband from slower dial-up connections by offering them exclusive information and entertainment.
High-speed Internet access has caught on faster than predicted. The number of household subscribers jumped 59 percent last year to 16 million, according to a study by Nielsen/NetRating.
News source: indystar.com