Apple announces the iPhone 12 Pro series with new design and more

Today, Apple held its annual iPhone launch event, where it not only announced the iPhone 12 and iPhone 12 mini, but it announced the new iPhone 12 Pro series. Being that the company showed off the regular iPhone 12 first, we already learned about the new A14 Bonic processor, although that's unlocking some new features, such as Deep Fusion on all four cameras. There's also support for 5G, of course.

The iPhone 12 Pro series has an all new design, with a flat, stainless steel frame and a glass back. It comes in colors like Graphite, Pacific Blue, Silver, and Gold. That's not all, because the screens are bigger.

Yes, Apple slimmed down the bezels, so now the 5.8-inch screen on the smaller one is now 6.1 inches. For the Max, it's now 6.7 inches instead of 6.5 inches. Apple says that this is done in almost the same size chassis.

Apple is calling it Super Retina XDR. It's brighter, higher resolution, and it's just better.

There are some big camera improvements too, particularly on the Max. Indeed, while the only difference between the iPhone 12 and iPhone 12 mini is the size, there is most definitely a difference in camera quality between the iPhone 12 Pro and the iPhone 12 Pro Max.

While all of the sensors have been improved, the telephoto lens on the iPhone 12 Pro Max gets 2.5x optical zoom, for a total of 5x zoom. The regular Pro is only offering 4x zoom.

That's not all though. Coming to both models of the iPhone 12 Pro is a feature called ProRAW, which finally lets you take RAW photos from the Camera app. It also promises to do more than that though, combining things like Deep Fusion with the power of editing RAW images.

Video recording is improved as well. For the first time, you can record video in HDR, and not only that, but you can record in Dolby Vision HDR. Apple is also unlocking the ability to edit Dolby Vision videos in the Photos app, so it reencodes the video in the HDR format.

The pricing isn't changing. The iPhone 12 Pro starts at $999 and the Pro Max starts at $1,099. Apple has doubled the base model storage at 128GB. You can pre-order the iPhone 12 Pro on Friday, and the Pro Max on November 6.