BT, Britain's biggest fixed telecom player has purchased online retailer Dabs.com. While the fee has not been disclosed sources state the deal was worth £30million. The move is part of BT's strategy to strengthen its online sales and service capabilities, particularly for small and medium-sized business and consumer products.
Dabs.com, one of the UK's leading online retailers processes over 75,000 orders each month, and last year reported £180million in revenue. BT said "Dabs is a dotcom success story and one of the best companies in its field. Dabs.com's outstanding expertise will boost BT's online power to sell innovative, value for money, communication and converged IT products and offer great service to a wide range of customers."
Thanks to mattking for posting this in BPN
View: BT Press ReleaseWhile in terms of money making this move by BT seems solid it is confusing that they are moving away from offering telecommunication services and focusing on hardware sales. What do you think of the move?
