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Domain Name Sells For $2.6m

A US man has sold the domain name pizza.com for $2.6m (£1.3m) - after maintaining the site for just $20 a year since 1994.

Chris Clark, 43, accepted the offer from an anonymous bidder after a week-long online auction. Mr Clark registered the domain name in 1994, when the world wide web was just starting. He had hoped that pizza.com would help to get a contract with a pizza firm for his consulting company.

He sold his business in 2000, but kept paying the $20 annual fees for maintaining the domain, which he also used to sell advertisements.

Mr Clark has admitted regretting that he did not purchase more domain names in the 1990s, when many (now) popular domain names were still available.

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