Just days after the PlayStation 3 was unveiled for the first time at Sony's pre-E3 press conference, Japanese newspaper Mainichi Shimbum claims the company has offered the first hint as to a price point. According to the May 17 article, Sony officials told the paper that the PS3 will go on sale in Japan with a launch price of "less than 50,000 yen" - approximately $465 or UKP 255 at current exchange rates.
News source: GamesIndustry.biz