Samsung Electronics has announced that it is collaborating with a U.S.-based company, Niio.Art, which brings first-class digital art from numerous contemporary galleries and artists to its users. This joint effort combines displays from Samsung with one of the top digital art platforms to achieve industry-leading presentation of high-quality digital artworks.
Senior Vice President of Samsung's Visual Display Business, Hyesung Ha stated:
Samsung is constantly looking for new ways to allow businesses to engage customers while remaining true to their core values. Whether it be a corporate meeting room, hotel lobby or retail store, this partnership with Niio.Art will allow users to transform their spaces with stunning, versatile digital canvases that display the very best in digital art.
This collaboration enables the users of Tizen-enabled Samsung commercial displays to upload their art, purchase individual pieces, and subscribe to pre-curated art programs by installing the Niio.Art player app. This partnership also offers a multifaceted platform that gives the users the ability to upgrade the designs of any space ranging from luxury homes, hospitality and healthcare providers, to food and beverages, and corporate and retail spaces.
CEO of Niio., Rob Anders stated:
There is a global explosion of interest in the power of experiencing art digitally. Niio’s partnership with Samsung will enable millions to be uplifted by the presence of our 6,000-plus artists on their stunning, high-resolution displays. Artists know that we are a trusted platform that represents their interests, which assures that we will always be able to connect the world to the very best creations of the artistic imagination.
The Niio.Art Offering will be displayed on Samsung displays at select exhibitions and across global showrooms. For more information on this collaboration between Samsung and Niio.Art, head over to the dedicated webpage here.
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