An advertising partner of Microsoft, Google, Facebook, and Amazon admitted that your smartphones and other devices can listen to everything you say for ad targeting.
Advertising RSS
In an unexpected turn of events, X announced legal action against several advertising groups and entities for an alleged boycott, arguing that it cost the social network billions in ad revenue.
After upsetting many people, Apple has released a new ad for iPad Pro called "Worlds Made on iPad." The ad shows what different animators can create using the same green screen setup and an iPad Pro.
A strange issue in YouTube is automatically skipping videos to the end. According to several user reports, it is happening to users with the AdBlock extension installed on their devices.
Apple ended up in a controversy last week after releasing its 'Crush' ad for the iPad Pro. Now, Samsung has released a follow-up commercial called 'UnCrush' taking a dig at the Cupertino giant.
Apple has released an apology for its new iPad Pro ad which showed creative tools and other objects being crushed by a hydraulic press, saying that it "missed the mark" after drawing criticism.
Meta has announced today that it will be launching new Generative AI tools for advertisers, including image and text generation. It is also expanding the Meta Verified platform to more countries.
Discord ends its ad-free era with new personalized Quests promotions. However, you can quickly turn off the ads in a user's settings without the need for a subscription: this is how.
In an apparent effort to boost revenues, gaming social media startup Discord plans to implement ads into its free service. The step is expected in the coming days after 9 years of ad-free experience.
The UK-based consumer rights group, Which?, has exposed the scale of scam ads across major online platforms such as Google, YouTube, and Facebook. It called on companies to do more.
Meta has a fee for consumers to reject sharing their data with advertising companies in Europe. However, today 28 EU privacy watchdogs have spoken against this ad-free subscription model.
The Walt Disney Company is adding AI-powered contextual advertising tools for brands. Hence, Disney+ and Hulu users will see ads based on the moods of scenes from the movies they are watching.
In YouTube's continuing war against ad-blocking users, it's being discovered that the site has enabled code that slows itself down, with immediate recovery once the user turns off their ad blocker.
Netflix's gaming library has been expanding at a rapid pace in recent months, however the platform is looking at more ways to make money from the service including a charge for some titles and adverts
A media report claimed WhatsApp is working to bring ads to its instant messaging app for the first time. However, the claims were soon disputed by WhatsApp's head in a response made on X.
Google has announced changes to the way it serves adverts to viewers on YouTube who are using connected TV apps to watch their content, primarily making the breaks longer but less frequent.
Discussions have begun within Amazon to develop a new tier for its Prime Video service, which would be supported by ads, as one of the many options for Amazon to increase advert-led revenue.
Today, Microsoft has started having conversations with advertising agencies on how it can incorporate ads into the newly unveiled Bing chatbot platform powered by generative AI, particularly ChatGPT.
Twitter has relaxed its advertising policies to allow cannabis companies to advertise their brand on the platform. However, advertisers cannot promote the sale of the item, save for some exceptions.
With the Online Safety Bill almost through the House of Commons, social media firms have said they're concerned about the impact the bill will have on their finances as ads get seen by fewer people.
Tesla has been fined $2.2 million by South Korea's Fair Trade Commission. The regulator says the company mislead customers through false advertising that exaggerated its cars' capabilities.
Netflix's ad-supported tier is underperforming expectations, according to some ad agencies that spoke to Digiday. The ad-supported tier is still new and could grow in popularity with its lower price.
While speaking at a summit, Mark Zuckerberg reinstated that Meta is still not happy with Apple's App Store policies, adding that Apple primarily decides what apps get on a device due to their control.
Google will pay $391.5 million as part of its settlement with 40 U.S. states after it continued to track users' location data even after turning location tracking features off in the settings.
GroupM, the world's biggest ad company, is reportedly telling its clients that advertising on Twitter is "high risk." This comes after high-profile impersonations by users verified via Twitter Blue.
SpaceX has spent a substantial amount of money buying ad space on Twitter, both companies are owned by Elon Musk. It comes as brands stop advertising on Twitter over moderation concerns.
Elon Musk, Twitter's new CEO, has said the platform has seen a massive drop in revenue from advertisers. Several companies, including Audi and General Motors, have paused their Twitter advertisements.
Google claims it is cracking down on VPN services that track user data and reroute traffic for ad monetization. The company will cripple apps that can interfere with or block advertisements.
Apple is looking to expand its own advertising business across iPhones and iPads, after restricting third-party advertising methods through the App Tracking Transparency feature added in iOS 14.
Netflix is contemplating adding a new subscription tier that could cost less but would have ads. The streaming company could also start charging subscribers who share passwords with non-paying users.
Sony could be following in Microsoft's footsteps by trying to insert ads within games played on the PlayStation 5. The ads, however, will be non-obtrusive and served only in the free-to-play titles.
Ads within games that are played on a dedicated gaming console are still a rarity. It seems Microsoft is interested in building its own ad network that serves subtle and non-intrusive ads to gamers.
Netflix has confirmed that it will not insert ads to lower the entry price of subscriptions on its streaming service. The company could, however, explore an ad-subsidized model owing to competition.
Snapchat shows solidarity for Ukraine by halting all advertising in Russia, Belarus, and Ukraine. It will continue delivering its Snapchat app in Ukraine, Belarus, and Russia as a communications tool.
The Monetary Authority of Singapore has effectively banned all promotions of cryptocurrencies and services that deal in digital tokens. The regulator claims they are "high-risk" investments.
The analyst firm, Gartner, has said that more people will opt-in to mobile app ad tracking by 2023 after experiencing untargeted ads. it comes as Apple offers iPhone users more control over data.
DuckDuckGo has added App Tracking Protection to its Android app as a beta feature. It prevents hidden trackers in apps from sending back personal data to firms such as Google and Facebook.
_medium.jpg)
Facebook has written a defiant letter back to the UK's CMA saying its concerns over Facebook's Giphy acquisition are totally unfounded. Facebook's defiance could see the issue drag on.
_medium.jpg)
Samsung has announced that following feedback from its customers, it will be removing advertisements from its proprietary apps by the end of this year. The move will likely be welcomed by many.
The UK's Competition and Markets Authority has raised concerns about Facebook's acquisition of the GIF platform Giphy. It said the merger deprives the internet of a digital advertiser.
_small.jpg)
