Snap brings a global creative studio to serve the AR needs of creators, agencies and brands across platforms. Currently, Arcadia has partnerships with Shake Shack, WWE, Verizon and P&G Beauty.
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From bendy Galaxys and a galaxy far, far away, to Lumia launches, language barriers, the rise of Redstone and the death of a Windows flagship, it's our weekly round-up of the week's top tech news.
Arcadia is a mysterious project inside Microsoft's Operating Systems Group, related to streaming games and apps. And the project is moving forward with new job postings hinting at development process.