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Dell Enlists Celebrities to Beg for Customers

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In a definite "outside the box" move designed to boost holiday sales, computer-maker Dell Inc. has enlisted Burt Reynolds, Ice-T, and other celebrities to help customers raise money to buy products for themselves or others....

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eBay enlists "buddy" to draw AOL users

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eBay has brought on a new pitchman for its bidding network on America Online: an instant messenger "buddy." The online auctioneer has introduced an interactive agent to promote eBay with a limited...

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