Zynga announced that it will being trading its stock publicly on December 16. It plans to issue 100 million shares with a price of between $8.50 to $10 a share, which gives Zynga a $10 billion value.
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The concept is simple: Users click to build houses, cows, and turnips, wait a few hours, and then click again for the same thing. According to the New York Times this formula has led Zynga,...