Facebook has teamed up with leading charity Missing People to distribute 'Child Rescue Alerts' in the UK, pushing localized notifications to users when a child is missing and potentially in danger.
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Celebrities are taking to Twitter to support a charitable campaign that aims to reunite families with missing children. The concept is simply based on sharing the children's images.
Facebook has announced a partnership with the US National Center for Missing and Exploited children. The partnership will allow Facebook to notify its users with information about missing children.