Microsoft has silently re-branded the PlaysForSure campaign to Certified for Windows Vista. The PlaysForSure branding was originally chosen to make it easy to find digital media stores and devices that work together. In an effort...
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Intel plans to modify the way it brands its processor offerings in an effort to consolidate and simplify its line-up. A spokesperson told vnunet.com that the chipmaker will be changing its branding from 1 January...
AMD has formally begun renaming ATI's CrossFire 1600 and 3200 chipsets as AMD products, a month after news of the scheme first broke. As expected, the two parts will now be called, respectively, the 480X...
At the Microsoft Management Summit this week, Microsoft execs provided some official names and more specific timetables for several products under development. "Monad," the Windows scripting shell, is now "Windows PowerShell." PowerShell is slated to...
Robert Marsh, CEO and Headsurfer of Everyones Internet, today announced the re-branding of the company's RackShack.net web-hosting division as EV1Servers.net, effective October 1, 2003. "We feel that EV1Servers.net is a brand name...
Thanks Cold of WiNBETA for this one. Microsoft on Monday plans to rebrand its flagship productivity suite "Office System," as the company attempts to reposition the product as a base around which businesses build custom...