Today at CES 2018, LG announced its new lineup of high-end 4K TVs, including those from its OLED and Super UHD brands. As the firm announced earlier this week, they all include the company's AI system called ThinQ.
Powered by the Alpha 9 processor on OLED TVs and Alpha 7 on most Super UHD models, ThinQ allows for natural language voice searches, and more. ThinQ combines its webOS smart TV software with Google Assistant, along with deep learning, which it's calling DeepThinQ.
2018 LG OLED TV Lineup | |
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LG SIGNATURE AI OLED TV Picture-on-Wall W8 Series
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LG AI OLED TV C8 Series
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LG AI OLED TV Picture-on-Glass E8 Series
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LG AI OLED TV B8 Series
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LG Super UHD TV Lineup | |
LG AI SUPER UHD TV SK9500
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LG AI SUPER UHD TV SK8000
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LG AI SUPER UHD TV SK9000
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"LG’s 2018 TV lineup represents the next generation entertainment experience in the connected home," said Tim Alessi, senior director, product marketing for home entertainment at LG Electronics USA. "By marrying cinema-quality display technology with LG ThinQ artificial intelligence in breathtaking form factors, LG continues its leadership at the forefront of innovation in the OLED and premium TV market globally."
The new Super UHD TVs include Full-Array Local Dimming, which is meant to provide denser backlighting zones. This should allow for deeper blacks. It's not necessary for the OLED lineup, as OLED displays aren't backlit. Pixels not in use can be turned off.
Of course, the hallmark feature of these new devices will be LG's 4K Cinema HDR. It supports all major formats like HDR10, Dolby Vision, and HLG, and it just added support for Advanced HDR by Technicolor. It uses "enhanced processing" for HLG Pro and HDR10 Pro, and the new TVs promise to process images frame-by-frame to dynamically adjust color and contrast.
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