Amazon is developing AR glasses for its delivery riders to help them navigate better and make deliveries on time.
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After launching in the US in February, Apple has launched its mixed reality Vision Pro headset in two more countries.
Snap has unveiled the 5th generation of Spectacles, their standalone AR glasses, with significant hardware upgrades and a focus on developer tools.
Meta is shutting down its Spark platform, which allowed creators to build and share AR experiences on Facebook, Instagram, and Messenger. On January 14, 2025, 3rd party AR effects will be removed.
The latest WhatsApp beta for iOS reveals that the messaging platform is testing a new feature that allows users to add effects and filters to their video calls.
Meta has apparently shelved its plans for launching a premium mixed reality headset, which was scheduled for a 2027 launch, after seeing the tepid response to Apple Vision Pro and price constraints.
A new WhatsApp Android beta update is rolling out for some beta testers, which introduced AR call effects and editing tools that enhance the overall video calling experience on the app.
A new patent filed by Meta has been spotted online, showcasing that Zuckerberg's company wants to copy one of Apple Vision Pro's features, Eyesight, for its future AR/VR headsets.
After Mark Zuckerberg confirmed that Meta will launch its AR smart glasses later this year, a Threads user claimed to have spotted the alleged AR glasses in an image shared by Zuckerberg himself.
WhatsApp is working on AR calling filters, avatars, and background effects for video calls. The underdevelopment feature was spotted in the latest WhatsApp beta for Android v2.24.13.14.
The Spacetop G1 AR laptop, with a 100-inch virtual display, is available for pre-order. The AR laptop consists of a keyboard with a trackpad that you get with a traditional laptop, minus the display.
When Microsoft announced Windows 10, it also unveiled its HoloLens and the accompanying Holographic platform, later renamed Windows Mixed Reality. Today, Microsoft has announced its death.
XREAL has officially announced its new XREAL Air 2 and Air 2 Pro AR glasses, offering people ways to watch movies as if they are viewing them on a massive display, and more. Prices will start at $399.
Meta has officially kicked off pre-orders for its latest generation VR and AR headset: The Meta Quest 3. The hardware features the new Snapdragon XR2 Gen 2 to boast major performance boosts.
Snap Inc. CEO has announced that the company is winding down its AR Enterprise business because of the significant investments needed to maintain the technology that can be used elsewhere.
Snap has launched a new Lens Creator Rewards scheme that pays creators of popular AR lenses up to $7,200 per month. The performance of lenses will be measured in the United States, India, and Mexico.
Google has partnered with TAITO to celebrate the 45th anniversary of SPACE INVADERS. There's a new augmented reality title to play and Google Arts & Culture has a new history of the game.
Apple is set to unveil its mixed reality headset at WWDC 2023. It is rumored manufacturing cost exceeds $1,500. Also, the price will be much more than its competitors like Meta Quest Pro.
The AR game will be developed by Niantic, who previously created Pokemon Go. Players will be able to hunt monsters in the real world with their smartphones when it launches in September.
IDC has forecasted that VR and AR headsets will experience lower growth in 2023 than previously expected. Through 2027, however, the sector is expected to see 32.6% growth each year.
Meta has revealed its AR products roadmap for the next four years, during which the company will finally launch the much-awaited AR glasses that could potentially be the successor of smartphones.
The U.S. Federal Trade Commission (FTC) has officially dropped its lawsuit against Meta's acquisition of VR fitness company Within, in the first major loss for FTC commissioner Lina Khan.
The report claims that the long rumored mixed reality headset from Apple has been hit with some development issues, and that a planned April reveal has been pushed back until WWDC in June.
The augmented reality iOS app is being made available as open-source software soon. The app itself will also be removed next month from the App Store as a consequence of this step.
Apple analyst Ming-Chi Kuo says that mass shipments of the company's first AR/VR headset could be delayed to the second half of 2023. This is reportedly due to software-related issues.
Apple is looking to hire more people to help it with its VR and AR headset ambitions. It comes at a time when economic conditions are tough and companies are looking to layoff staff, not hire more.
Info-Tech Research Group has said the metaverse will likely disrupt the retail sector in a big way in the years to come. It found that retailers, however, found it difficult to know where to start.
Snapchat has partnered with Amazon Fashion to launch Snap lenses that let users virtually try out eye products. The feature brings an experience of Augmented Reality shopping for Snapchatters.
Researchers at MIT have developed a fascinating machine learning model that leverages sound to accurately map an environment and also determine the acoustics of the room at different locations.
The analyst firm IDC has said it expects augmented reality to really take off around the middle of the decade. This year, the sector is expected to see a year-over-year decline of 8.7%.
Apart from the much-hyped AR/VR headset, Apple seems to be working on a new AR headset. According to sources, the Cupertino-based tech giant is eyeing 2024 to launch its first-ever AR glasses.
With its Snap AR community, Snapchat is determined to prove the value and impact of AR by developing the latest Lens capabilities, tools, and infrastructure including Lens Studio, and Lens Cloud.
TikTok has launched its Effect House to open beta that gives creators the tools and resources they need to create their own augmented reality effects and share them with other TikTok users as well.
Rumors of Apple readying its mixed-reality headset for launch in 2023 have been doing the rounds for the last couple of weeks. But a new report claims Apple may surprise us by releasing it this fall.
Motorola and Verizon have unveiled the 5G XR Neckband which is designed to promote a hands-free AR and VR experience. Pricing and availability for the device have not yet been shared.
Apple's rumored AR/VR headset is expected to house two processors, with performance akin to the Mac line, and will require a 96W USB-C power adapter like the higher-spec 14-inch MacBook Pro.
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Thanks to the end of the holiday season in the U.S., this was quite an eventful week in the world of Microsoft with news items ranging from CES to Windows 11, to Exchange Server Y2K22 bugs.
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Qualcomm and Microsoft are collaborating to design custom chips and offer integrations between their respective software to drive the adoption of augmented reality solutions and the metaverse.
Samsung has launched a new augmented reality app called Dreamground. It's available for Android and iOS at two locations; Hollywood Park in California and Samsung 837 in New York City.
Meta has shown off its haptic gloves which it hopes will make the metaverse experience more immersive. They are still considered a lab project and much more work still needs to be done.
