Mikhail Parakhin, former head of Microsoft's Advertising and web services, is joining Shopify as Chief Technology Officer. He has a strong background in technology, having served in various roles.
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Google is testing making YouTube a shopping destination, allowing visitors to directly buy products that appear on its videos without leaving the platform. The test is live for a few creators for now.
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Walmart announced today that it is partnering up with e-commerce platform Shopify in order to expand its online marketplace. The goal is to add Shopify sellers to the Walmart Marketplace.
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Twitter has expanded the 'Buy Now' service, allowing more merchants to take part in the program. This allows customers the ability to buy products without leaving the Twitter application.
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