The PlayStation 4 will cost $399 (399 EUR or 349 GPB), Sony has announced at their E3 2013 press conference, undercutting the Xbox One (bundled with Kinect) by $100, although this particular PS4 bundle appears to only include the console and a controller; camera hardware sold separately. It will be available this holiday season, although a date was not specified.
At today's event a number of other features of the console were discussed, including the used game and DRM policies, and the final hardware design for the unit was revealed. On the gaming side, Sony has announced that 20 exclusive titles will be available for the PlayStation 4 in the first year, with a number of other multi-platform games shown at the extensive event.
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